Nicholson’s Pubs and St Austell Brewery Support Social Bite This September

Published On: 2 September 2025Last Updated: 2 September 2025By

Two well-known pub names are teaming up this September to raise money for a charity helping people break free from homelessness.

Pints with Purpose

Nicholson’s Pubs have joined forces with Cornwall-based St Austell Brewery to support Social Bite, a charity and social business working to end homelessness across the UK.

Throughout the month, 5p from every pint of Nicholson’s Pale Ale sold will be donated to Social Bite. The beer, brewed by St Austell Brewery, is available exclusively across all 82 Nicholson’s pubs nationwide.

The campaign aims to raise funds for Social Bite’s work providing homes, jobs, food, and ongoing support for people in need.

Why Social Bite Matters

Nicholson’s, part of Mitchells & Butlers, has supported Social Bite since 2020. Each year, the charity distributes more than 140,000 items of food and drink, supports people into employment through its Jobs First programme, and delivers safe accommodation including The Social Bite Village.

Sara Rees, Director of Fundraising and Partnerships at Social Bite, said:
“We’re incredibly grateful to Mitchells & Butlers, Nicholson’s, St Austell Brewery, and all the customers who’ll help to raise funds by buying a pint of Nicholson’s Pale Ale.

“Their support comes at a crucial time for people experiencing homelessness. For example, in England, 45,840 households were assessed as homeless in the first three months of 2025, with record numbers in temporary accommodation. As well as boosting projects that help people out of situations of homelessness, through safe places to call home, real jobs, and free food, these funds will go towards providing wraparound support for long-lasting change. We hope this ‘Pints with Purpose’ initiative not only helps to raise vital funds but also creates conversations and drives awareness around homelessness.”

Tied to Cask Ale Week

The campaign also coincides with Cask Ale Week (19th–29th September), a celebration of the heritage, quality, and craftsmanship of cask beer.

Andrew Turner, Chief Operations Officer for St Austell Brewery, said:
“We’ve taken great pride in being the chosen brewer of Nicholson’s Pale Ale for the past 12 years, with almost 175 years of brewing heritage behind us. It’s brilliant to see the beer taking on an even greater purpose this September, helping to support people in need.

“This initiative not only amplifies the incredible work of Social Bite but also highlights the unique role that cask ale continues to play in British pub culture. Cask was the original drink of the pub – our communal gathering spaces where people sought warmth, connection, support, and conversation – making this partnership the perfect fit.”

Every Pint Counts

Will Prideaux, Operations Director for Nicholson’s Pubs, added:
“At Nicholson’s, we’re proud to be partnering with St Austell Brewery to support Social Bite during Cask Ale Week. Our pubs have long been places of community and connection, so it’s fitting that every pint of Nicholson’s Pale Ale poured this September will help make a real difference to those affected by homelessness. It’s a simple way for our guests to enjoy great cask ale while supporting a powerful cause.”

To find your nearest Nicholson’s pub and support the campaign, visit Nicholson’s Pubs

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