Black Friday Warning: Are Scammers Targeting Your Christmas Shopping?

Cornwall’s Trading Standards team are urging people to take extra care with Black Friday deals, warning that the rush for bargains can leave shoppers vulnerable to scams.

Copycat Websites Catching People Out

The team says criminals often create websites that look almost identical to well-known retailers. They may use similar branding and even fake reviews to appear trustworthy. These sites can take your money without sending any goods and may steal personal or payment details.

Shoppers are advised to check website URLs carefully, look out for odd spelling or unusual domain endings and confirm that secure payment methods are in place. A valid padlock symbol is another key thing to look for. They also recommend researching retailers and reading independent reviews before buying anything.

Unsafe or Misdescribed Items

According to the release, some sellers use websites or social media channels to offer deals that seem appealing but the products may not meet UK safety standards. This includes electrical items without the right certification, toys with hazards or low quality goods that do not match their descriptions.

People are encouraged to buy from reputable UK based retailers whenever they can and to check for CE or UKCA markings. The team also warns against being pressured into time limited deals. As the release notes, if something looks too good to be true, it probably is.

Delivery Scam Messages

The rise in deliveries at this time of year also leads to a rise in scam texts and emails. These messages can claim that customs fees need to be paid or that a parcel cannot be delivered unless personal details are provided.

The advice is clear. Never click links in unsolicited messages. If you need to check whether a delivery message is genuine, contact the delivery company directly. Suspicious messages can be reported to Action Fraud through their website at Action Fraud.

Cornwall Council’s Reminder

Councillor Thalia Marrington, cabinet member responsible for Community Safety and Public Protection at Cornwall Council, said: “Unfortunately, scams like these are very common this time of year and it’s easy to get caught out. Remember if it looks too good to be true, it probably is. When shopping online, please do your research and check the seller is legitimate before making a purchase.”

How to Report a Problem

The Citizens Advice consumer helpline handles all enquiries for Trading Standards. Issues with products or services can be reported by calling 0808 223 1133 or online via the Citizens Advice website at their consumer help page.