Falmouth Business Shortlisted for South West England UK StartUp Award 2025

Cove Marketing named regional finalist less than a year after launching

Falmouth-based digital marketing agency Cove Marketing has been named a finalist in the South West of England round of the UK StartUp Awards 2025.

The agency, founded by Sam Pascoe in August 2024, is up for the Marketing, Advertising & PR Startup of the Year award. Cove Marketing is one of over 750 businesses shortlisted for this year’s awards, which recognise early-stage firms launched within the last three years.

Recognising new business success

The UK StartUp Awards were created to celebrate the growing start-up scene across the UK. In 2024, 846,000 new businesses were formed. The shortlisted companies have collectively created more than 4,600 jobs and now generate annual sales of £200 million.

Sam Pascoe, founder of Cove Marketing, said:
“Being shortlisted when we’ve been operating for less than a year is incredible. At Cove Marketing, we set out with a simple mission: to cut through the noise and give growing businesses access to experienced marketers who prioritise clarity, trust, and real results.
This recognition tells me our partnership-first approach is working, and I’m proud of the clients who have trusted us to guide their growth. The South West is bursting with talent, and I can’t wait to keep sharing fresh ideas that help both Cornish and national brands reach new heights.”

National final at Ideas Fest

Finalists from each region will be judged by a panel of entrepreneurs and business experts. Regional winners will then be invited to the UK final, held at Ideas Fest in Hertfordshire on 12th September 2025.

The UK StartUp Awards were launched in 2022 in partnership with the team behind the Great British Entrepreneur Awards. This year’s programme is supported by Airwallex, Ideas Fest, Join Talent and V Rum.

Professor Dylan Jones-Evans OBE, creator of the awards, said:
“New businesses are the driving force behind any thriving economy, generating employment, pioneering innovation, and contributing to prosperity across the UK. This year’s finalists embody the very best of entrepreneurial spirit, spotting opportunities and, through dedication, skill, and resilience, turning them into thriving ventures that are making a tangible difference in their industries.”

The full list of finalists is available at:
👉 https://startupawards.uk