Plume of Feathers Partners with HookedOnMedia to Improve Digital Presence

The Plume of Feathers in Portscatho is taking a major step into the digital age after new owners Leigh and Cathy Parry teamed up with Truro agency HookedOnMedia to boost the pub’s online presence.

A Fresh Start for a Historic Pub

Leigh and Cathy, who bring experience from managing pubs and a winery along with awards for their seafood, took over the Plume of Feathers recently. Alongside running the bar, kitchen and boutique accommodation, they saw the need to strengthen how the pub appears online.

They have partnered with HookedOnMedia to improve visibility through SEO, paid advertising and social media content designed to attract new customers.

Why Digital Matters

Andrew Thomas, Technical Director at HookedOnMedia, said:
“Today, most customers are searching for pubs on their phones, checking reviews, and deciding where to eat or drink before they even step out the door. If a pub isn’t showing up in Google searches, Maps, or review platforms, it’s missing out on bookings and new visitors. Investing in SEO and digital marketing ensures pubs are visible, easy to find, and ready to impress both locals and tourists in an increasingly mobile-first world.”

Showcasing What Makes the Plume Special

Although the Plume of Feathers already has a strong reputation, the new digital approach will help highlight its menus, events and the character of the venue. Analytics from online activity will also guide the team in shaping offers and improving services.

For Leigh and Cathy, adopting digital marketing is not just about promotion. It’s a step towards future-proofing the business and helping more people discover what the pub has to offer.